Skip to content

news

The sold-out item of "FCS II", the only item that can affect the performance of a surfboard, is now in stock!

FCS supports an endless list of riders, including LOST team members Kolohe Andino and Caroline Marks, and uses the feedback they receive through trial and error to release only the perfect items, providing users with the highest quality products! The new items and colors introduced this season are more stylish than ever before, and are so popular they sell out quickly! [ap_show_item 63010] [ap_show_item 63008] This signature fin set, designed by Mayhem, is available in new colors this season. It's a 5-fin set that can be used for both tri and quad boards! [ap_show_item 62973] [ap_show_item 62984] [ap_show_item 62986] I'm sure those of you who check out this Love Surf blog already know this, but the fins designed by MAYHEM, one of the world's leading shapers and surfboard designers, are amazing! Used by many riders, its reliable performance has led to many shots and success! [ap_show_item 62967] [ap_show_item 9628] [ap_show_item 9584] PC material from "MR/TWIN STAB" including new colors added this season. Recommended for wide tail models such as the popular new models "RNF'96", "California Twin", and "RNF-SNAPPER". [ap_show_item 42094] The NEO GLASS material "MR / TWIN STAB" is softer than PC material, so it is recommended for people with weak leg strength and women. When you attach these fins, the rotation improves dramatically! [ap_show_item 3367] [ap_show_item 1781] Designed for performance longboards, this fin is the perfect match for the center single box "SMOOTH OPERATER". You can use it as a single board, or use side fins to make it easy for anyone to handle and enjoy! [ap_show_item 62927] Ultra-lightweight material made from epoxy resin! Julian Wilson's signature fin has been upgraded to PC material with an ultra-light core, AirCore. A design focused on responsiveness and control during acceleration. Recommended for "DRIVER2.0" and "SUB DRIVER2.0". For other "FCS II" products, please click here!

Learn more

The stylish and highly practical "SURF GRASS MAT" is now available in sold-out colors!

The highly useful and versatile "SURF GRASS MAT" is now available in sold-out colors, not just for surfing, but also for camping, snowboarding, golf, and keeping in the car! Made in the USA, this is a must-have item for discerning surfers who don't skimp on surf accessories! It's popular with girls lol "SURF GRASS MAT" is not just artificial turf, but an excellent mat developed to be used in a variety of situations, including on sand, gravel, and rocks. The back side, which comes into direct contact with the ground, is thickly coated, so it is not something that will break in a year or two! It's very high quality, durable, and feels great to the touch, making it the perfect place for your dog to rest! [ap_show_item 9266] [ap_show_item 10523] When storing it in your car, you can roll it up either from the front or the back. It also comes with a hanging strap that is convenient for drying a wet SURF GRASS MAT!

Learn more

Love Surf Outlet Corner has added new apparel perfect for this season!

Everyone! Did you know that there is an "Outlet Corner" at the bottom of the Love Surf web store? We've just added some great items to our "Outlet Corner" at affordable prices! If you click ①, ②, and ③ in that order, you will be taken to the "Outlet Corner." For smartphones, click here! [ap_show_item 10811] [ap_show_item 8998] [ap_show_item 8993] [ap_show_item 10808] NECK TANS was founded by native San Clemente, California locals Kolohe Andino, Luke Davis, Ian Crane, and Sho Kobayashi. The brand name "NECK TANS" refers to the tans that surfers get on their necks! [ap_show_item 5648] [ap_show_item 5653] [ap_show_item 7206] The California-based brand BRIXTON was founded by three friends who were inspired by vintage and antique items. It has appealed to people involved in surfing, music, skating, motorcycles, and street culture, and has gained support from a wide range of people. [ap_show_item 2941] DAKINE was founded in Hawaii in 1979. They support many riders, including John John Florence, Carissa Moore, Jack Robinson, and Bruce Irons, and release a wide range of items worldwide. A cute backpack in pastel colors that are perfect for this time of year. [ap_show_item 10144] [ap_show_item 11658] [ap_show_item 12102] US LOST apparel, available only at Love Surf in Japan, is also 30% off! There are many other items besides the ones introduced this time, so be sure to check out the "Outlet Corner"! For the "Outlet Corner" click here!

Learn more

Recommended Father's Day gift! No. 5! How about "STANCE," which transforms socks into the most exciting accessory?

This weekend is finally Father's Day. Why not give your father a pair of socks from STANCE, the brand that has transformed socks into one of the world's most exciting accessories, for Father's Day? STANCE SOCKS are known for their eye-catching, original designs, but they are also durable and have a great deal of attention to comfort! [ap_show_item 66372] [ap_show_item 66368] [ap_show_item 66365] [ap_show_item 66344] Did you know that STANCE SOCKS offers a lifetime warranty on INFIKNIT socks because they are so confident in their quality and strength? If your Infinite product gets a hole or tear due to normal wear, they will exchange it for a new one. [ap_show_item 61822] [ap_show_item 61760] A reversible premium mask made from "BATTER BLEND," a material that feels incredibly soft on the skin. When you purchase a STANCE face mask, we will give a pair of socks to medical professionals who are still fighting the coronavirus! This is the best mask I've ever used so far and I bought several and use them every day! In addition to the items introduced this time, there are many other items available, so please check out the Love Surf physical store and Love Surf web store! Check out STANCE items here!

Learn more

Recommended Father's Day gift! Part 4! DONT PANIC, popular among trend-conscious adult surfers, has launched a new line called BLUE PROJECT!

DONT PANIC, the brand that revolutionized the unfashionable reading glasses industry, has launched a new line called BLUE PROJECT! DONT PANIC's "BLUE PROJECT" uses recycled resin from used PET bottles to create eyewear frames, and a portion of the sales is donated to the public interest foundation "Umi no Hane Donation" to fund environmental conservation activities and research. By using DONT PANIC's "BLUE PROJECT" you are indirectly participating in a clean and eco-friendly project that reduces waste and protects our beloved playground, the ocean - what a perfect item for surfers! It's not just the clean and eco-friendly project that's surprising! All DONT PANIC's "BLUE PROJECT" products are produced in a specialized domestic factory that has excellent plastic recycling technology and is also skilled in eyewear production technology. What's more, the pouches and boxes that hold the glasses are made from recycled materials! DONT PANIC's "BLUE PROJECT" items are highly durable, very lightweight, and don't cause fatigue even when worn for long periods of time! The lenses block approximately 30% of blue light and 99% of UV rays. What's most shocking is that DONT PANIC's "BLUE PROJECT" eyewear is made in a specialized factory in Japan, but is priced at a reasonable flat rate of 5,500 yen (excluding tax) , making it easy for anyone to get their hands on! We have a wide range of products available, including reading glasses, PC glasses, and sunglasses! * This product is not sold on our online store. If you live far away or are too busy to visit our store, please feel free to contact us by phone (03-3732-5532) or by filling out this "Inquiry Form" to receive product explanations and mail order inquiries. Please click here for the contact form!

Learn more

Father's Day gift recommendation! No. 3! How about some apparel that will make your dad look like a cool uncle?

Have you decided on this year's Father's Day gift yet? Love Surf has apparel that will take your dad to the next level and turn him into a cool uncle! [ap_show_item 66176] [ap_show_item 66138] [ap_show_item 65915] [ap_show_item 64014] As expected, Love Surf original apparel is the best-selling item! There are a variety of designs available, from basic and simple to bold and impactful, so choose according to your taste! For Love Surf Apparel, click here! [ap_show_item 66538] [ap_show_item 62066] [ap_show_item 62072] [ap_show_item 62076] BANKS JOURNAL is a sustainable surf apparel brand that is popular not only among adult surfers with a keen sense of fashion, but also among non-surfing enthusiasts who are always on the lookout for new trends. The subdued design is not too flashy and can be used not only for surfing but also for everyday use around town! Click here to read "BANKS JOURNAL"! [ap_show_item 63386] [ap_show_item 63379] [ap_show_item 54103] [ap_show_item 48611] Love Surf has models with designs that are only available at Love Surf in Japan! We have a selection of tees that LOST & PLACEBO users can use not only for surfing but also for everyday use around town! Find LOST apparel >>>here! [ap_show_item 69336] [ap_show_item 68515] [ap_show_item 68513] AFENDS was born in Byron Bay, located at the easternmost tip of Australia. The items released in Byron Bay, where various cultures intersect, are inspired by surf, skate, music, hippie and other cultures, and have a unique brand flavor that makes them popular with people who value originality. Click here to find out more about AFENDS! There are many other items besides those introduced this time, so please check out the Love Surf physical store and Love Surf web store! Although it is simple, we also provide gift wrapping, so please feel free to ask!

Learn more

"BALLET", for which Pro Nishii has been appointed ambassador, is now in stock!

Among the impressive members are Lee Wilson, Nathan Webster, and Letty Mortensen. The traction pad brand "BALLET" from NSW, Australia, for which Pro Nishii recently officially joined as an ambassador, has been extremely popular and in short supply, but it is now in stock! BALLET GRIP COMPANY focuses on functionality with a luxurious design that makes surfboards look beautiful using only the elegant and simple colors of WHITE and BLACK. The mix of trendy corduroy grooves and square hatches, which you won't find in other brands, is also stylish! It's also great to buy two colors and apply them asymmetrically like this person did! Another point that will appeal to surfers is that BALLET GRIP COMPANY's packaging is 100% plastic-free and uses biodegradable sleeves! [ap_show_item 54416] [ap_show_item 54408]

Learn more

We have started carrying the California-born eyewear brand "SABRE"!

The SABRE brand was born from the keyword 'rebellious spirit', and its trademark hazard symbol is a signal of complete resistance and warning against the ordinary products that are prevalent in the world. "SABRE" is a high-quality eyewear brand that is not bound by categories and is based on unique ideas that are not influenced by trends or styles. While based on a basic style, "SABRE" releases original style models by adding adjustments while paying attention to details. [ap_show_item 68845] [ap_show_item 68836] "TEMPEST" is the new normal design of "SABRE" that combines design and robustness. The lenses are as flat as possible, giving the glasses a unique impression despite their basic design. [ap_show_item 68863] [ap_show_item 68855] The lenses of TEMPEST are simple and almost flat, and the frame has three rivets that add an accent to the eyes. [ap_show_item 68828] "HEMI" uses extremely thin metal temples and is a combination frame that combines the best of cell frames and metal frames, making it lightweight and comfortable to wear, even for long periods of time without causing stress. [ap_show_item 68821] "HEMI" The frame design with rounded corners gives it a relaxed feel. The temples are extremely thin, giving a sharp impression. The "SABRE" eyewear introduced this time comes with an original coffin-shaped case that fits perfectly! I highly recommend "SABRE" as it shows great taste even in the smallest details! Love Surf has many other stylish eyewear items, so be sure to check them out! For "Eyewear" click here!

Learn more

This is the first recommended Father's Day gift!

Here are some of Love Surf's most popular Father's Day gifts every year! We recommend the hybrid reading glasses "DONT PANIC," which are popular among adults who still remember to improve themselves! Why is "DONT PANIC" so popular? it is··· It's because of its stylish appearance and highly functional design that will elevate the user! POINT 1: The temple design allows you to hang them around your neck or head when you want to take a quick break. POINT 2: Since no metal screws or parts are used, it will not rust due to sweat or seawater. It can be used safely by people with metal allergies. POINT 3: It is ultra-lightweight, flexible, and shock-resistant, making it suitable for a wide range of situations, from everyday use to active scenes. With just "DONT PANIC", you can see things far and near with just this one bottle! We don't see them anymore, but you probably don't want your mom or dad to use those ugly reading glasses from that humorous commercial, do you? Now, while supplies last, we are including a limited-edition "DONT PANIC" gift pack, perfect for a gift! It's a cute and stylish gift pack, so there's no doubt that anyone will be delighted if you give it to them as is! * This product is not sold on our online store. If you live far away or are too busy to visit our store, please feel free to contact us by phone (03-3732-5532) or by filling out this "Inquiry Form" to receive product explanations and mail order inquiries. Please click here for the contact form!

Learn more