Blog
The long-awaited LOST 2025 new model "SUB DRIVER 3.0" is released worldwide!
The long-awaited LOST 2025 new model "SUB DRIVER 3.0" has been released worldwide! The design of the details such as the concave, tail, and outline have been updated. This new model is excellent for use when the wave quality is poor and you're not doing well, so it will also work well at Japanese beach breaks. This model is a must-have for high performance surfboard users and competition surfers! A special model page has also been launched on the web, and fresh, just-completed stock boards are now on sale all at once. Check it out and get yours here! Special page for the "SUB DRIVER 3.0" model! https://www.luvsurf.co.jp/model/365402/ Check out the freshly completed stock board here! https://www.luvsurf.co.jp/shop/?model_name=SUB+DRIVER+3.0%E3%80%80Swallow&brand_name=LOST https://youtu.be/EuycvHvKe9U
Learn moreIt's the new product! [LOW TIDE] Photochromic Lenses Black Clear / Bounce Gray
The most popular model in OZONE eyewear is the "LOW TIDE." The "LOW TIDE" model is now available in new colors and lenses! The other day, Nishii appeared on Arashi Murata YouTube and his father was wearing it. This is the new product that we have received many inquiries about. [LOW TIDE] Photochromic Lenses Black Clear / Bounce Gray The glossy two-color frame is black on top and clear on the bottom, giving it a stylish look! The lens color changes from clear to gray when exposed to UV rays. This photochromic Ozone Eyewear is a great product that can be worn from the time you leave the room until you return. The lenses are clear indoors due to the lack of UV rays, and slowly turn grey once outdoors. OZONE Eyewear's photochromic lens model is very popular, It always sells out quickly, This first drop "LOW TIDE" photochromic lens model! https://www.luvsurf.co.jp/product/362150/ Don't miss it here! https://www.luvsurf.co.jp/product/362150/
Learn moreEli Hanneman's latest YouTube video, "SWELL BENDER," has dropped.
Eli Hanneman's latest YouTube video has dropped. He will debut as a World Tour competitor in 2024, then move on to the Challenger Series in 2025, aiming to qualify for the World Tour in 2026. Watch him surf in a style that is typical of a Hawaiian. He's really good at riding the Hawaiian waves. https://youtu.be/BixSR3OqC80?feature=shared SWELL BENDER with Eli Hanneman
Learn moreThere's still time! Don't give up on getting a new board to ride over the New Year holidays!
Are you looking for a new board to surf on during this miraculous nine-day weekend? You can save up to 30,000 yen. https://www.luvsurf.co.jp/364775/ The Lost Surfboard Stockboard Fair is currently being held to great acclaim. We are open until 8pm today! Don't give up on getting a new board to ride over the New Year holidays. There's still time! Today is the last day of the year. Please come visit Love Surf, the store with the largest inventory of LOST surfboards in Japan! If you order a surfboard by 2pm today, the 29th, we will ship it out the same day! https://www.luvsurf.co.jp/news/364787/ https://youtu.be/0oPquvp1Ziw
Learn more"Pro Nishii" is also an ambassador! Love Surf's best-selling "BALLET GRIP COMPANY" items that were sold out are now all available!
Hello, I'm Kohei, a staff member. In Japan, BALLET GRIP COMPANY, for which Pro Nishii serves as an ambassador, is Love Surf's best-selling traction pad brand. Now we have all the models! [ap_show_item 351762] [ap_show_item 351746] [ap_show_item 351798] The collaboration series between "BALLET GRIP COMPANY" and Amsterdam-based "New Amsterdam SURFASSOCIATION" is back in stock! [ap_show_item 107034] [ap_show_item 107039] [ap_show_item 120344] [ap_show_item 120350] [ap_show_item 81102] All of BALLET GRIP COMPANY's flagship model {SWAN} is now available! The corduroy groove in the center and traditional square patches on the sides provide a firm hold on the back foot. The front pads and setup are great too! Click here to find BALLET GRIP COMPANY traction pads! For leash cords from BALLET GRIP COMPANY, click here!
Learn moreEveryone! Thank you for coming to our store and purchasing so many brand new LOST RNF-RETRO REVAMP Black Sheep Builds!
Mr. A, He chose the LOST RNF-RETRO REVAMP Black Sheep Build. He purchased the "SMOOTH OPERATOR" BLACK SHEEP when it arrived and has been using it in great condition. This time, he wanted a shorter board that was different from the "SMOOTH OPERATOR" and was in great condition, the BLACK SHEEP. He purchased the "RNF-RETRO REVAMP" Black Sheep Build, which has just arrived. Mr. B, He chose the LOST RNF-RETRO REVAMP Black Sheep Build. He's been riding his RNF '96 LIGHT SPEED bike with great performance, but when he heard about the new RNF-RETRO REVAMP BLACK SHEEP model, he came to our shop. He was a little unsure about which bike to use in tandem with his current RNF '96, but it's definitely running great, so he decided he wanted to ride it too! So he purchased the RNF-RETRO REVAMP Black Sheep Build. Mr. C said, He chose the LOST RNF-RETRO REVAMP Black Sheep Build. He had returned to surfing after a 10-year hiatus, but his old board was no longer usable. He came to our shop with this request. Since he was returning to surfing, he wanted a board with plenty of volume, but preferred a shorter length. The "RNF-RETRO REVAMP" perfectly met his needs. The limited edition Black Sheep Build model had just arrived, so he purchased that. Mr. D, He chose the LOST RNF-RETRO REVAMP Black Sheep Build. A friend who goes swimming with me recently purchased the RNF-RETRO REVAMP BLACK SHEEP. He rented it right away and it was in surprisingly good condition, so he called us and came right away to visit us. He was considering the POLY due to the price, but ultimately decided to go with the RNF-RETRO REVAMP Black Sheep Build for durability and cutting-edge riding feel. Mr. E, He chose the LOST RNF-RETRO REVAMP Black Sheep Build. He uses either the DRIVER or SMOOTH OPERATOR depending on the waves, but he was also interested in short, buoyant boards. When I met Nishii at the beach in Chiba, I heard that LOST's carbon technology boards are really good because they've been well researched. While he was considering this, BLACK SHEEP's ``RNF-RETRO REVAMP'' was released and he purchased the 5'8" size. Everyone! Thank you for visiting our store! Thank you for purchasing the new LOST RNF-RETRO REVAMP Black Sheep Build! https://youtu.be/cFEK8fs_7Xw
Learn moreCurrently in Japan! Introducing two YouTube videos by "Kei Kobayashi"!
Currently in Japan! Introducing two YouTube videos by "Kei Kobayashi"! An interview with Omaezaki Pro winner Matsuoka Aon! https://youtu.be/57tsxteHioY?feature=shared This time, the two of them won the championship! I interviewed Matsuoka Aon! It was fun talking with my little sister-like anon! If you find this video interesting Please like and subscribe to my channel! Follow me on Instagram (@kei_kobayashi) and comment! Anon has also resumed YouTube, so everyone please check it out! Omaezaki Pro Wins QS3000!! QS3,000 Win in Japan! https://youtu.be/8vzL0-u7OMc?feature=shared I'm happy to be able to play in a match in Japan for the first time in a while! The conditions were tough at the tournament, but it's great to have won! The atmosphere at the venue was also great! Thank you to everyone involved in the tournament! Everyone, watch it! Let's go!! Today, September 20th, I'm shooting with Arashi Murata in Chiba!
Learn moreUS Open [Part 2] Kolohe shows off the difference in surfboard technology!
The second half of the US Open is here. Check out the heats of Crosby Colapinto and Kolohe Andino from the Lost Team with commentary from Nishii. You can see that Kolohe Andino's ``THE RIPPER'' model Black Sheep Built Technology board pushes the board in weak waves during small surf conditions at Huntington Beach, and then gains speed and performs maneuvers and airs on the flatter parts of the waves, showing how the Black Sheep Built Technology board runs and moves in a completely different way from a regular PU board. The Black Sheep Built Technology stock board of the "THE RIPPER" model ridden by Kolohe Andino will be available soon. Please look forward to the arrival of the product. If you sign up for Love Surf's LINE account, you will receive the latest release information! Please take a look. https://youtu.be/cFEK8fs_7Xw
Learn moreA must-see for surfers! [Rarely seen] MAYHEM shaping scene!
A must-see for surfers! [Rarely seen] MAYHEM shaping scene! This time, when Mayhem came to Japan for the first time in four years, This is a video of a visit to Lost Surfboards Japan's main factory MSP in Fukushima, where they produce Made in Quality surfboards. This time, MAYHEM came to Japan and shaped the bike in their factory. Come see Mayhem giving rigorous shaping and glassing lessons to factory staff, as well as quality checks. A rare glimpse of Mayhem himself, the WSL World No. 1 ranked shaver for two consecutive years. Don't miss the scene where he shapes and signs a customer's custom-ordered board! https://youtu.be/Gi0UdjHKmXQ
Learn more