Blog
NEW ARRIVAL! The new model of the "LOST Hybrid Rash Guard" is now available exclusively at Love Surf!
Just in time for the high season! The "LOST Hybrid Rash Guard" released last year almost sold out, and we received many inquiries asking, "Will it be restocked?" The long-awaited "LOST Hybrid Rash Guard" has been redesigned and is now in stock! [ap_show_item 355934] [ap_show_item 355925] As the temperature rises, depending on the location, I'm sure there are many people surfing in board shorts. On sunny days, the UV rays are intense, so a rash guard is a must-have item to protect yourself from the sun! [ap_show_item 355917] [ap_show_item 355906] [ap_show_item 355896] [ap_show_item 355885] The LOST Hybrid Rash Guard, available only at Love Surf, is moisture-wicking, quick-drying, and UV-resistant, and is as soft and smooth as silk to the touch, making it highly functional! This is a piece that is sure to be a hit in a variety of situations, including surfing, waterside scenes such as pools and rivers, as well as outdoor activities, running, and training at the gym, so don't miss out! For other rash guards, click here!
Learn moreThese photos were taken when Mayhem visited Lost Surfboards Japan Shonan Factory "YURI Glassworks".
These photos were taken when Mayhem visited Lost Surfboards Japan Shonan Factory "YURI Glassworks". Factory owner Yuri started producing Made in Japan quality surfboards in Fukushima four years ago. Since the beginning, we have been producing various limited edition resin colors and on-fins at our Fukushima and Chiba factories. He is a veteran glasser with 30 years of experience who also builds boards of Made in Japan quality. A few months ago, we finally opened this long-awaited factory. This time Mayhem visited three Lost Surfboard Factories in Fukushima, Chiba Shonan and elsewhere. At three surfboard factories, you can see the board production process, He gave me detailed advice to help me create a better board than I currently have. Mayhem's arrival in Japan has made Japanese quality surfboards even better. Now everyone can ride it.
Learn moreNishii has chosen a special, retro and rare logo mark that is not normally used!
The other day, at an event at Love Surf and Murasaki Sports Shonan Kugenuma store, Mayhem's daughter Art Byrider, Six LOST surfboards, painted live by Ryder Biolos during his first visit to Japan, will be on sale at Love Surf. 2 bottles of 5'8 "RNF'96" 32.0cl, 2 bottles of 5'6" "RNF RETRO REVAMP" 32.0cl 5'10" Two bottles of "THE RIPPER" 30.75cl. There are a total of 6 pieces, all in pre-made stock dimensions. These boards are made in Japan with quality and are finished by Yuri at Shonan Lost Surfboard Glass Factory. We will start laminating the sheets today and they will be completed in 1-2 weeks. The delivery time is very quick, so if you are interested, please contact Love Surf. These six are not normally used and were selected by Nishii. It will be completed with a special, retro and rare logo mark, so please look forward to it!
Learn moreBe sure to check it out! New socks and caps have arrived from STANCE SOCKS, a brand loved by people who value originality!
Hello, I'm Kohei, a staff member. "Ordinary is boring!" Love Surf has received new socks and caps from STANCE SOCKS, a California-based socks brand that has elevated the priority of socks, which have previously been overlooked in fashion. Launched in 2009, STANCE offers innovative and impactful designs not found in any other sock brand, attracting a wide range of influencers, including athletes, performers, and artists, and quickly creating a global movement! [ap_show_item 355750] [ap_show_item 355746] [ap_show_item 355735] [ap_show_item 355730] [ap_show_item 355722] Socks in collaboration with artists and companies who love STANCE, as well as new model socks with stylish designs! [ap_show_item 355718] [ap_show_item 355713] [ap_show_item 355707] [ap_show_item 355699] We have a mesh construction, a highly breathable running cap, and a snapback with an embroidered Stance logo on the front and a butter blend sweatband! [ap_show_item 355604] [ap_show_item 355753] [ap_show_item 116006] [ap_show_item 82962] Why not start with a great value set of three classic pairs? I'm interested in "STANCE SOCKS"... Recommended for those who: Why not try out STANCE SOCKS at a reasonable price? Cole's SUB DRIVER2.0 DOUBLE DART, who is supported by STANCE SOCKS, also has a sticker on it! In addition to the items introduced this time, Love Surf has many other STANCE SOCKS items in stock! Be sure to check out STANCE SOCKS, which takes pride not only in its design but also in its comfort! Click here to find out about "STANCE SOCKS"!
Learn moreSorry for the wait! The new fish model "PISCES", an evolution of the best-selling model "RNF'96", is now available for purchase in MADE IN JAPAN QUALITY from the Love Surf web store!
https://www.youtube.com/watch?v=riKQyGZYVN8&list=TLGG8Ex-b5zfwMYxNTA2MjAyNA Hello, I'm Kohei, a staff member. The new fish model "PISCES" POLY MAZDE IN JAPAN QUALITY that arrived the other day is now available for purchase from the Love Surf web store! The promotional video is full of dark humor that you'll never forget once you've seen it, and it's so impactful that many people are probably wondering, "What kind of model is this?" The 2024 new model "PISCES" is a high performance fish model that will surprise not only the rider but also the angler with its high performance. The classic, ultimate all-round model, the RNF'96, is a monster model that continues to sell well not only in Japan but all over the world, and we believe there are many people who already own it. The PISCES model retains the user-friendliness that is its main feature, while improving its performance. Compared to "RNF'96" Thinner nose! Add nose rocker! Improved flatness between the legs! The width has been increased slightly and the outline has been made more rounded, improving maneuverability! By adding a VEE to the tip of the swallowtail and shaving off the deck line of the tail, the bottom curve is more accurately reflected, improving control in the pocket! With a 5-fin box, you can choose from quad, twin + 1, twin + 2, and twin depending on the wave conditions and the rider's preference! [ap_show_item 355345] [ap_show_item 355359] [ap_show_item 355356] [ap_show_item 355366] [ap_show_item 355357] [ap_show_item 355367] [ap_show_item 355358] For a description of the "PISCES" model, click here! *If you purchase from the Love Surf web store and would like to pick up your surfboard in-store, please write "Pick up in store" in the {order notes} field. *If you pay by credit card or Amazon Pay, we will refund the shipping fee later, so please feel free to shop. *If you wish to pay by bank transfer or in-store, please make the transfer or payment within 5 business days after placing your order.
Learn moreMAYHEM visits LOST Surfboard Glass Factory SSF in Minami Chiba!
Yesterday I took Mayhem to LOST Surfboard Glass Factory SSF in Minami Chiba. Mayhem praised the glass and sanding skills of the factory staff, including the owner, Mr. Yoshida. MAYHEM said that the meticulous hot coating technique, which is not possible in the USA, is particularly impressive. Everyone can ride with world-class Made in Japan quality glassing. Please try out the high-quality LOST surfboards offered by Lost Japan! https://youtu.be/fO5tJTm6Aug?feature=shared
Learn moreOnly a few left! A model for small Japanese beach breaks! Don't miss out on the LOST "SUP DRIVER" DOUBLE DART & LIGHT SPEED!
The ultimate small wave performance model! And JAPAN LIMITED! We are pleased to announce that there are only a few copies of LOST's "SUP DRIVER" DOUBLE DART & LIGHT SPEED left! The LOST "SUP DRIVER" is a must-have model for surfers who want to enjoy high-performance surfing even in small conditions. It is a Japan-only model, so the only places you'll find it, not only in Lost's home base of California, but also in surf shops around the world, are authorized Japanese dealers such as Love Surf! The DOUBLE DART & LIGHT SPEED are extremely rare surfboards that are only available at Love Surf! The LOST SUP DRIVER is a high-performance model that can be ridden short even in small conditions with little shoulder, so it moves well and is easy to pick up speed, making it easy to perform vertical actions such as lip, air revers, and full rotations. As you may know, the LOST SUP DRIVER was designed by Mayhem and Kolohe Andino in anticipation of the Tokyo Olympics being held in Shidashita in poor conditions. Again, The world's number one shaper, Mayhem, designed this surfboard to win even in the small waves at Japanese beach breaks, and Kolohe Andino tested and completed the model, so it's no wonder it works great in Japanese waves! Last year, Kolohe won the QS riding a SUP DRIVER! The SUP DRIVER is the shortest model in the DRIVER series. This high-performance model is very easy to handle, even for older surfers who are heavy for their height, as it is short and buoyant! This is a high-performance model, so choosing the right size can be particularly difficult, so please feel free to contact us at a Love Surf store, by phone, or by email! For a model description of LOST's "SUP DRIVER," click here! To purchase LOST's "SUP DRIVER" click here! ------------------------------------------------------------------ [ap_show_item 87721] [ap_show_item 87713] [ap_show_item 43668] We recommend the Kolohe Andino signature fins or the H4 to go with the LOST SUP DRIVER! The performance of your surfboard will obviously change depending on the fins you use! For your new board, try out different fins in different conditions to find the combination that best suits you and your surfboard! *If you purchase from the Love Surf web store and would like to pick up your surfboard in-store, please write "Pick up in store" in the {order notes} field. *If you pay by credit card or Amazon Pay, we will refund the shipping fee later, so please feel free to shop. *If you wish to pay by bank transfer or in-store, please make the transfer or payment within 5 business days after placing your order.
Learn moreMany customers attended the Mayhem Japan Event despite the heavy rain. Thank you very much!
Last night, from 6pm, we held a Mayhem Japan custom order at Murasaki Sports Shonan Kugenuma store. We held live events such as Art By Rider. Despite the heavy rain, many customers came to order surfboards and take part in the autograph session and preview screening. thank you. Thank you to everyone at Murasaki Sports Shonan Kugenuma store for your cooperation. These will be posted on YouTube at a later date, so please look forward to it!
Learn moreMAYHEM gave lessons in shaping and crushing to the LOST Japan factory craftsmen.
Yesterday, at LOST Surfboard Japan Fukushima MSP Factory, MAYHEM was shaping a custom-ordered board for a customer. We gave lessons in shaping and crushing to factory craftsmen. The WSL rankings are held both last year and now by Japanese riders, and the boards are made in Japan with high-quality glassing and lightweight, making them the best in the world. With Mayhem's arrival in Japan, the shape, quality and performance of the glass have been further updated, making it an even more amazing product that everyone can enjoy! Please look forward to the release of new models that will be released one after another!
Learn more