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"FU WAX" original! Wax cooler now in stock and on sale!
We are pleased to announce that the original "FU WAX" wax cooler will be available for purchase. This "FU WAX" wax cooler is With the summer season approaching, this will come in handy when storing FU WAX in hot places such as inside a car. You can keep FU WAX in this cooler to prevent it from softening. It looks like the items will be arriving after Golden Week, but we will let you know on this blog once they arrive, so please look forward to their release! Urgent! Would you like to work at Luvsurf? https://www.luvsurf.co.jp/367375/ Staff recruitment announcement!
Learn moreA new design has been added to the popular "FCS" stretch board cover, known for its light texture!
Hello, I'm Kohei, a staff member. A new design has been released for the ``FCS'' stretch board cover used by all FCS riders! The FCS stretch board cover is made from a highly breathable and stretchy polyester/lycra knit material, allowing you to store your surfboard without stress and making it incredibly easy to use! [ap_show_item 368021] As expected from "FCS"! Once you use it, you'll see that it dries easily even if it gets a little wet, making it the perfect material for a board case! For other surfboard cases, click here!
Learn moreNew arrivals from California are arriving for the high season! New LOST Tee items are now available in Japan, only available at Love Surf!
Hello everyone. This is Kohei, a staff member. Valuable LOST clothing with designs that are only available at Love Surf in Japan is arriving one after another from California! [ap_show_item 368367] [ap_show_item 368357] [ap_show_item 368349] [ap_show_item 368256] The LOST Tee features a slim, long silhouette that is standard in California. These are the first designs to arrive, and we only have a limited stock of each, so if you think "This is it!", be sure to get your hands on one as soon as possible! [ap_show_item 368269] [ap_show_item 368264] [ap_show_item 368247] An original tee from "CATALYST," a surf shop run by "MAYHEM" in San Clemente, California. This is a must-have for LOST fans, and can only be purchased at Love Surf in Japan! In addition to the items introduced this time, we have a wide selection of "LOST Clothing" that can only be purchased at Love Surf, so be sure to check out the Love Surf physical store and Love Surf web store! Click here to watch "LOST Closing"!
Learn moreYou won't find this anywhere else! We have new stock of used boards made from popular models and materials!
Hello, I'm Kohei, a staff member. First come, first served! LOST's first mid-length "SMOOTH OPERATOR" DOUBLE DART & BLACK SHEEP BUILT used board is now in stock! [ap_show_item 368156] We have a used board in stock: the "SMOOTH OPERATOR," which MAYHEM developed for himself and still uses today! More volume compared to stock dimensions! quickly! A special custom dimension that's easy to use! The bottom surface is airbrushed in sand beige, so it won't stand out even if it gets sunburned! This USA custom "BLACK SHEEP BUILT" EPS technology, one of the most popular in the market, is extremely rare! [ap_show_item 367848] We have a used board in excellent condition, the "DOUBLE DART", which boasts high strength and high rebound! The “DOUBLE DART” is not just a full carbon board. The "DOUBLE DART fabric" is made by weaving our own unique carbon and S-glass, and is flexible without being too stiff, achieving an incredibly high level of resilience that you won't find in other brands' full carbon boards! It's 6'6" and weighs 38.5cl, but it's incredibly light and easy to move around considering its size! You can get it for 60,000 yen cheaper than buying it new! For other "USED boards" click here!
Learn moreEli Hanneman's new YouTube channel has been released, so we'd like to introduce it to you all.
Eli Hanneman's new YouTube channel has been released, so we'd like to introduce it to you all. Photographed during the 2024-2025 Nose Shore winter season. A collection of the best clips from Hawaii. He's from Hawaii and is good at barrels and airs, From the Challenger Series, which is currently being contested, He's one of the players I'd like to see return to the World Tour! https://youtu.be/NRF9WGwDAg8?feature=shared Urgent! Would you like to work at Luvsurf? https://www.luvsurf.co.jp/367375/ Staff recruitment announcement!
Learn moreAn explanatory video for the 2025 new model Mayhem was filmed inside the Love Surf store!
An explanatory video for the 2025 new model Mayhem was filmed inside the Love Surf store! After finishing a snowboarding trip in Hakuba, Nagano Prefecture, Nishii Tatsu, who returned to Tokyo, used Love Surf's non-business hours, We filmed a video explaining the new 2025 model Mayhem inside the Love Surf store. These videos will be carefully edited and translated and will be released to everyone at a later date, so please look forward to it! Urgent! Would you like to work at Luvsurf? https://www.luvsurf.co.jp/367375/ Staff recruitment announcement!
Learn moreGet yours before the price goes up! LOST's "SMOOTH OPERATOR" & PLACEBO's "SMOOTH OPERATOR" are in limited supply!
Hello, I'm Kohei, a staff member. LOST's first mid-length model, the "SMOOTH OPERATOR," is a long-selling model, and there are only a few models left! There are many reasons why "SMOOTH OPERATOR" is so popular! 1. Even if your paddling strength is weak, you can catch waves with fewer paddles, so you can ride more waves. 2. You can catch waves with fewer paddles, so you can ride more waves without getting tired. 3. It was designed for small waves, but it can also be used on large waves with lots of water. 4. It has high controllability and moves more than you would expect. 5. Dolphin fishing is also possible. As it is a 6 or 5 fin plug, it can be used in a variety of conditions and styles. MAYHEM, the creator of the SMOOTH OPERATOR, is such a big fan that he always includes it in his quiver not only when surfing in his home state of California, but also when traveling overseas for surfing trips. Unlike other brands' mid-length boards that are fast to take off and simply go straight, the SMOOTH OPERATOR also offers performance that will satisfy even shortboarders like us. "SMOOTH OPERATOR" is It is sought after by surfers in their 40s and 50s, who make up the largest portion of the surfing population in Japan. 1. A surfboard that allows you to catch more waves with less effort as your physical strength declines with age. 2. I want the performance of a shortboard, not just the quick take-off of a sponge board. 3. It is small enough to fit in the apartment building elevator. 4. A surfboard with a cool shape that looks great just by holding it or looking at it. 5. The board's gliding performance allows you to easily ride to the inside without stopping even on sections where a shortboard would stop! It's selling so well because it perfectly meets the needs of our customers! [ap_show_item 5272] We recommend using the PG SPLIT KEEL QUAD setup like Pro Nishii! The hold and speed performance that you can't get with other fins are excellent, and they are a great match. This is one of the recommended fins to try first with the "SMOOTH OPERATOR". [ap_show_item 193636] [ap_show_item 104076] [ap_show_item 74356] together! The SMOOTH OPERATOR is mid-length, so please use a 7-foot leash cord! To purchase LOST's "SMOOTH OPERATOR" click here! To purchase PLACEBO's "SMOOTH OPERATOR", click here! * If you purchase from the Love Surf web store and would like to pick up your surfboard in-store, please write "Pick up in store" in the { order notes } field. *If you pay by credit card or Amazon Pay , we will refund the shipping fee later, so please feel free to shop. *If you wish to pay by bank transfer or in-store, please make the transfer or payment within 5 business days after placing your order. Urgent! Would you like to work at Luvsurf? https://www.luvsurf.co.jp/367375/ Staff recruitment announcement!
Learn moreSpring is almost here! The Luvsurf Cyber 3x2mm FIVE NINTHS Jarful, a high-quality and low-priced limited edition, is now in stock!
Hello, I'm Kohei, a staff member. It's already mid-March and spring is just around the corner! The Luvsurf exclusive "Cyber 3x2mm FIVE NINTHS" jarful is now in stock! It's a low-priced, high-quality ready-to-fit wetsuit made possible through a collaboration between Luvsurf and Cyber! The Luvsurf exclusive Cyber 3x2mm FIVE NINTHS is a semi-dry wetsuit with a popular "long chest zip" zip system that has been shortened to 5/9, reducing zipper stress, reducing thickness around the shoulders, and improving athletic performance. The fabric, which can be said to determine the performance of a wetsuit, is something that Luvsurf's exclusive ``Cyber 3x2mm FIVE NINTHS'' does not compromise on! It uses a generous amount of 4-way Flex jersey, a highly stretchable fabric that stretches in all four directions, which is also used in fully custom-made wetsuits, so it is lightweight, stretchy, and has no compromises on heat retention! This is a high-quality wetsuit that goes beyond the realm of stock wetsuits! The Luvsurf limited edition "Cyber 3x2mm FIVE NINTHS" is available in the following sizes: Available in sizes M, ML, L, and XL to suit standard body types. You can choose from 7 sizes, including "ML", "LR", and "XL-R", which are suitable for men with wider body types! [ap_show_item 107643] [ap_show_item 107701] For other wetsuit stocks, please click here! Urgent! Would you like to work at Luvsurf? https://www.luvsurf.co.jp/367375/ Staff recruitment announcement!
Learn moreNishii suddenly returned to Japan from California with Mayhem and went snowboarding in Hakuba, Nagano Prefecture!
Nishii suddenly returned to Japan from California with Mayhem, and Mayhem caught wind of the snow falling in Japan. I took them to Hakuba in Nagano Prefecture to go snowboarding. The snowboarding levels of MAYHEM, who has been snowboarding for 40 years, and Nishii, who has only been snowboarding for 3 years, are on a completely different level. Mayhem enjoys backcountry and sidecountry. Nishii enjoyed skiing down the slopes and enjoying the powder snow. This time Mayhem is on a snowboarding trip, so there will be no surfing. I'll be enjoying plenty of snowboarding for about a week and then heading back to California on Monday.
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