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A must-have item for those who go to the beach by car! We have a key box that is compatible with smart keys!
Hello, I'm Kohei, a staff member. Nowadays, most cars have smart keys or remote control keys, so you can't go into the ocean with your keys, right? A key box is a must-have item for anyone who owns such a car! If you go to the parking lot of a surf spot, there is a good chance that it will be in use, so you will often see it. Love Surf has a variety of lockboxes available! [ap_show_item 354261] A key box with an LED light has been released, which is convenient for surfers who enter the ocean while it is still dark or who stay in the water until the sun goes down! The dial is illuminated with an LED light, making it easy to use even in dark situations! [ap_show_item 106035] The company you all love, FCS, also sells key boxes! Slim shape but large capacity! You can choose your favorite number from 10,000 possible combinations! Unfortunately, car break-ins still occur... It's scary to surf at spots where cars can't be seen from the ocean or at unmanaged spots... If you hide your keys under the tires or in the bumper of your car while surfing, we recommend using a key box for security! For surf goods, click here!
Learn morePlease look forward to the release of MayhemXDAKINE products.
The other day, Nishii went to Mammoth Mountain Ski Resort, where Mayhem has a vacation home, with Mayhem and his family. It took about six hours of driving from Los Angeles on a single road. This huge ski resort has 150 runs and is located on Mammoth Mountain, the highest point in California. I stayed there for four days this time, Mayhem will be collaborating with an accessory manufacturer called DAKINE to develop and sell various merchandise. This trip was planned to photograph the product. The Nishii family accompanied the photo shoot trip, learning about new products and enjoying snowboarding. Of course, the collaboration products include both snow and surf goods! The products will be released soon, so please look forward to the release of MayhemXDAKINE products.
Learn moreDon't miss out on Love Surf's "Outlet Corner" where you can find items you can use right away at outlet prices!
Hello, I'm Kohei, a staff member. Have you checked out Love Surf's "Outlet Corner" where you can find items you can use right away at great outlet prices? You can get items carefully selected by Love Surf at sale prices! [ap_show_item 99146] [ap_show_item 98718] Items from RVCA, a design-driven lifestyle brand that deviates from the trends that symbolize and inspire young people, are now on sale! [ap_show_item 98427] [ap_show_item 98513] [ap_show_item 79484] [ap_show_item 74848] "BANKS JOURNAL" began as a joint project between Japan, Australia and the United States. With its unprecedented urban surf design for adults, it quickly became a popular brand, appealing not only to surfers but also to people who are not involved in surfing. [ap_show_item 99329] [ap_show_item 82558] [ap_show_item 75036] [ap_show_item 74935] AFENDS was founded in Byron Bay, a city famous as the mecca of Australian hippie culture in the 1970s. Based on Byron Bay's modern culture, which has its roots in punk rock, the brand offers a lineup of textiles that incorporate the everyday lifestyles of its designers, who are immersed in art, music, surfing, and street fashion. [ap_show_item 85914] [ap_show_item 85929] [ap_show_item 90331] [ap_show_item 85899] VANS is a footwear brand founded in Anaheim, California. It enjoys enduring popularity, supported by people who love skateboarding and various street cultures, as well as musicians. For other "Outlet Corners", please click here!
Learn moreAt the main glass factory at the huge Lost Surfboard headquarters...
Nishii is currently residing in California. These are some photos from my recent visit to Lost Surfboards' new Barsham Glass Factory. In the main glass factory at the huge Lost Surfboard headquarters, new models for 2025 are being glassed one after another. Among them, we were also able to see the newly completed surfboards that will be used by the athletes in the Dubai web pool, which started yesterday. The Lost Surfboards 2025 lineup is full of attractive surfboards, Please look forward to the new models that will be released soon.
Learn moreRestock! The collaboration between Ballet Grip Company, one of the top traction pad brands in the surf industry, and the New Amsterdam Surf Association has brought us back in stock!
Hello, I'm Kohei, a staff member. In Japan, professional surfer Nishii also serves as an ambassador, and the popular traction pad brand BALLET GRIP COMPANY, one of the top brands in Love Surf, has collaborated with the NEW AMSTERDAM SURF ASSOCIATION to create a new line of items that are back in stock! Amsterdam-based New Amsterdam Surf Association (NASA) is a high-end surf apparel brand that represents a counter-movement within established surf culture. [ap_show_item 351762] [ap_show_item 351746] [ap_show_item 351798] The sophisticated style of the New Amsterdam Surf Association and the elegant, simple luxury design of Ballet Grip Company create a chemical reaction that makes the board look beautiful, resulting in a very cool finish that we highly recommend! For other BALLET GRIP COMPANY traction pads, click here! For other BALLET GRIP COMPANY leash cords, please click here!
Learn moreNew Arrival! LOST's "SMOOTH OPERATOR" with pale pastel resin tints has just arrived!
[ap_show_item 366792] Hello, I'm Kohei, a staff member. The SMOOTH OPERATOR continues to fascinate many adult surfers, and even with heavy winter gear, it allows you to easily catch waves and perform actions, so it is selling well in the winter season with POLYESTER, DOUBLE DART, BLACK SHEEP BUILT, and PLACEBO boards! We have new stock of pale pastel resin tint colors that were used in the early days of LOST's "SMOOTH OPERATOR"! Of course, KIRI-FLEX! I love MAYHEM, the creator of the SMOOTH OPERATOR, so much that I always take it with me when surfing in my home state of California, as well as on surf trips overseas. Unlike typical mid-length boards that take off quickly and simply go straight, the SMOOTH OPERATOR also offers performance that will satisfy even shortboarders like us. This is what surfers in their 40s and 50s, the largest age group in Japan, are looking for. 1. A surfboard that allows you to catch more waves with less effort as your physical strength declines with age. 2. I want the performance of a shortboard, not just the quick take-off of a sponge board. 3. It is small enough to fit in the apartment building elevator. 4. A surfboard with a cool shape that looks great just by holding it or looking at it. 5. The board's gliding performance allows you to easily ride to the inside without stopping even on sections where a shortboard would stop! It's selling so well because it perfectly meets the needs of surfers in their 40s and 50s! [ap_show_item 5272] We recommend using the PG SPLIT KEEL QUAD setup like Pro Nishii! The hold and speed performance that you can't get with other fins are excellent, and they are a great match. This is one of the recommended fins to try first with the "SMOOTH OPERATOR". [ap_show_item 193636] [ap_show_item 104076] [ap_show_item 74356] together! The SMOOTH OPERATOR is mid-length, so please use a 7-foot leash cord! To purchase "SMOOTH OPERATOR", click here! For a model description of the "SMOOTH OPERATOR", please click here! * If you purchase from the Love Surf web store and would like to pick up your surfboard in-store, please write "Pick up in store" in the { order notes } field. *If you pay by credit card or Amazon Pay , we will refund the shipping fee later, so please feel free to shop. *If you wish to pay by bank transfer or in-store, please make the transfer or payment within 5 business days after placing your order.
Learn moreIf you want to perform with retro fish, you're a wolf in sheep's clothing! We've got a video of Masato Yukawa riding the LOST RNF-RETRO REVAMP MIJQ!
Hello, I'm Kohei, a staff member. We have received a video of professional rider Masato Yukawa riding the latest model of the RNF-RETRO, the RNF-RETRO REVAMP, which is based on the classic Round Nose Fish! On the day of the shoot, the set was tight and the offshore current was strong and head-over-head, making the conditions difficult to get the board down, but pro surfer Masato Yukawa chose the RNF-RETRO REVAMP and was able to create some intense action! The "RNF-RETRO REVAMP" used this time was not a surfboard specially customized for professional surfer Masato Yukawa, but a 5'3" 28cl MADE IN JAPAN QUALITY stockboard that was lined up at Love Surf! This is a must-see ride by professional surfer Masato Yukawa, who stylishly rides a variety of surfboards, including not only the ``DRIVER'' series, but also the ``RNF'96,'' ``CALIFORNIA TWIN,'' and ``SHONAN WARRIOR''! Alternative fish boards are available in a variety of models, not only from alternative brands but also from major brands. The RNF-RETRO REVAMP, created by MAYHEM, a world leader in high-performance board design, is part of the DRIVER series, which was the driving force behind the team's back-to-back WSL Shaper Rankings in 2023 and 2024.Unlike alternative fish boards that only offer a fast takeoff but are capable of difficult and heavy movements, it's clear that the board is also good at performance! A riding video of the professional rider introduced this time, Masato Yukawa, riding the RNF-RETRO REVAMP will be released soon! This will be very helpful for those who own the RNF-RETRO REVAMP or are thinking of purchasing one, so be sure to check it out! For a model description of the "RNF-RETRO REVAMP", please click here! To purchase "RNF-RETRO REVAMP", click here! If you purchase from the Love Surf web store and would like to pick up your surfboard in-store, please write "Pick up in store" in the {order notes} field. *If you pay by credit card or Amazon Pay, we will refund the shipping fee later, so please feel free to shop. *If you wish to pay by bank transfer or in-store, please make the transfer or payment within 5 business days after placing your order.
Learn morePlacebo's "RNF SNAPPER" model! This board is so great, we'd like to introduce it to you again.
Placebo's "RNF SNAPPER" model! This board is so great, we'd like to introduce it to you again. This is the board that Nishii has been riding heavily in California where the waves are small every day. The reason for this is that even in knee-high waves, the buoyancy of the board is 32 liters, allowing for incredibly fast takeoff and allowing you to take off into waves that would normally require a longboard, and because the board is short at 5'5", you can move the board quickly and ride even in flat waves. The same model will continue to be sold in 2025, but prices are scheduled to increase in the coming months, so be sure to purchase it soon. Currently in stock are two sizes: 5'5" and 5'11". Don't miss out! https://www.luvsurf.co.jp/model/349365/ The exact same technology will continue to be sold in 2025, so now is your chance to buy it at the current price! https://youtu.be/6Vigk3-xG0A https://youtu.be/8t245CO_ado
Learn moreIt's selling well! LOST clothing designs that are only available at Love Surf in Japan are available at Love Surf!
Hello everyone. This is Kohei, a staff member. Did you know that LOST clothing has designs that are only available at Love Surf in Japan? The lineup includes iconic designs such as LOST's "CLASSIC LAM," "SPEED LAM," and "MAYHEM DESIGN." [ap_show_item 118437] [ap_show_item 118447] [ap_show_item 118442] [ap_show_item 364372] [ap_show_item 118452] [ap_show_item 118462] [ap_show_item 118457] The rare "LOST Surfboards" are only available at Love Surf in Japan and are the most popular series featuring the CLASSIC LAM and MAYHEM DESIGN logos! [ap_show_item 362990] [ap_show_item 117534] [ap_show_item 117468] [ap_show_item 117548] [ap_show_item 118471] This is also clothing from "MAYHEM DESIGN" that can only be purchased at Love Surf in Japan. The impactful design will catch the eye of not only LOST users, but everyone! [ap_show_item 363136] [ap_show_item 350745] [ap_show_item 350736] A popular design that turns the CLASSIC LAM of the top-selling design "LOST Surfboards" into SPEED LAM! Only a few left! Be sure to get it before it sells out! In addition to the items introduced this time, we have a wide selection of "LOST Clothing" that can only be purchased at Love Surf, so be sure to check out the Love Surf physical store and Love Surf web store! Click here to watch "LOST Closing" >>>! Click here to see the closing!
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